How We Helped a Management Consulting Firm Build Thought Leadership

This posting was co-authored by Natalie Botkins and Paulette Squicimari.

MEADE, a management consulting company, offers guidance to help digital, imaginative, and experiential marketing and advertising organizations scale their effectiveness and reach expansion. On a quest to cement himself as a assumed chief in the space, MEADE founder and CEO Jeff Meade begun working with Impact & Co.

To enhance model consciousness and progress his assumed leadership, Influence & Co. labored alongside Jeff to acquire and execute an efficient material marketing and advertising approach.

Soon after we applied a articles strategy, like research-optimized visitor-contributed articles, MEADE was capable to see some remarkable final results.

Jeff worked with Impact & Co. for two decades, and for the duration of that time, we revealed 14 visitor posts in 10 prime publications in his business. His article content have amassed tens of 1000’s of shares throughout Facebook, Twitter, and Pinterest, and his content material has a social arrive at of more than 6 million.

Just in just the past 12 months, we’ve noticed these remarkable wins:

• Jeff’s visitor posts have been posted in the likes of Entrepreneur, Harvard Business Overview Ascend, and Ad Age.

Entrepreneur, Harvard Business Review, and Ad Age

• Jeff’s Harvard Enterprise Assessment Ascend post has produced additional than 32,000 social shares.

Harvard Business Review article has generated more than 32,000 social shares

• A visitor submit posted in Entrepreneur has garnered additional than 6,600 shares, and potential customers usually mention this article when speaking with MEADE.

Entrepreneur article has generated more than 6,600 social shares• Total, the content we have developed together:

Our content accounts for five of the top 10 referral traffic sources to the MEADE website. And it accounts for 31% of all referral traffic to the MEADE website.


To understand extra about how we’ve served companies arrive at their goals with content material advertising, check out much more of our case scientific tests beneath!

Content Marketing Case Studies. Explore stats and data that showcase the ROI of working with us. Click here to read now.

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